Story time: I was catching up with a client during the April market dip, but he wasn’t calling out of concern for his portfolio—instead, he wanted to check in on me and the team, and offer a simple reminder… “This too shall pass.”

 

When I asked how he always stays calm during volatile markets, his answer was so simple I had to share!

 

Sharing his response and a quick cognitive bias concept, anchoring, in this short video 👇

 

Would love to hear any other stories of how investors use cognitive biases to their advantage!